IAAE

Influencer marketing is cutting through the content shock of a digital age Influencer marketing is cutting through the content shock of a digital age Lockdown, the global pandemic and the shift to remote working all accelerated the digital economy. Side-by-side with heightened social media use was an increase in influencer marketing. Here’s why. Consumers today …

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“So can we wear jeans now? ” Said nobody ever in Corporate. Until one day, somebody did. Johannesburg, 29 June 2021: I was a provincial swimmer. Long before suits and heels and boardrooms, I swam for KZN and I loved every minute of it. What I probably loved the most about professional swimming was the …

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REGISTER FOR SUMMIT: Building Teams As entrepreneurs grow their businesses and start building teams, it is important to build the right model with the right people and correct policies in place. Start-ups that survive the litmus test of the first 1 000 days of operation face a new set of challenges, as they face the …

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